Q Guild butchers across the UK have helped raise more than £3,000 for children’s charity ChildLine, after selling thousands of celebration sausages.
The Bucks Fizz sausage, a pork and champagne sausage, was created to mark the 25th anniversary of both the Q Guild and ChildLine and was on sale for a fortnight in Q Guild butchers’ shops. Guild members donated 10p from every 1lb of sausages to the charity, which provides a 24-hour free counselling service for children, with the final total reaching £3,084.80.
Brindon Addy, chairman of the Q Guild, said: “The anniversary celebrations have helped our members celebrate with us, increase footfall to their shops, and raise some really great money for charity.
“It’s been brilliant to see such a positive response to this activity and such a high demand for the sausages, people have been requesting that they’re sold all year round.”
Tess O’Callaghan, corporate fundraising executive at ChildLine, said: “We are hugely grateful for this donation. A call to ChildLine costs £4, so the money raised by the Q Guild will cover the cost of 771 calls from children in need of support. This money really will make a difference.”
Full story from MeatInfo